Our principles and corporate activities
The beginnings of Sawanotsuru and our promises for the future
Our oath to the "※" mark to make easy-to-drink junmai-shu
Established in 1717, the origin of Sawanotsuru was when our founder Kihei, who ran a rice shop, began brewing sake as a sideline. Since then, having inherited a discerning eye for rice from previous generations, we have focused only on junmai-shu, sake made only from rice, and became the top-selling pure-rice sake brewer.
Junmai-shu, sake made only from rice, is an “easy-to-drink” sake that can only be made by utilizing the vitality of rice and Miya-mizu (Miya spring water), and with the tender care of human hands. It is very easy to drink and can be enjoyed every day, but this fact has not been adequately communicated to younger people.
Try our “Junmai-shu Yamadanishiki” or “Tokubetsu Junmai-shu Jitsuraku Yamadanishiki.” You should be able to understand the excellence of junmai-shu. We will continue to brew junmai-shu. With this promise in mind and having originated from a rice shop, the “※” mark which is derived from the character for ‘rice’ is engraved on our product labels.
“Seems obtainable, but is surprisingly unobtainable”Enjoy delicious junmai-shu.
In 2017, Sawanotsuru will be celebrating its 300th anniversary. As a brewery in Nada, a location famous for brewing sake, our products are available nationwide, however, the sake from Sawanotsuru “seems obtainable, but is surprisingly unobtainable.” This is because rather than pursuing production quantity or bargain sales, we continue to protect the traditional and unchanged method of brewing using quality ingredients.
Using the conventional manufacturing method of brewing using only rice, malted rice, and water, Sawanotsuru has been creating new technology and products, such as solving the sake industry’s longtime issue of lowering the alcohol content to 10.5%. Our individuality seems to be understood by the sake industry, retail stores and restaurants as “a brewery that is different to the others.” We hope to cherish the opportunities to express to each and every customer the charm of Sawanotsuru sake, brewed earnestly and optimistically.
While appreciating the sake culture that has attracted attention worldwide as “a new alcoholic beverage,” we will continue to brew sake that makes your everyday meals even tastier. Please look forward to the future of Sawanotsuru.
||Sawanotsuru Co., Ltd.
||5-1-2 Shinzaike Minami-machi, Nada-ku, Kobe 657-0864
Tel: +81-78 – 881 – 1234
|Eastern Japan Branch
||1-3-8 Nihonbashi Ningyocho, Chuo-ku, Tokyo
Tel: +81-3 – 3666 – 8111
|Western Japan Branch
||2-1-2 Hirano-machi, Chuo-ku, Osaka-shi, Osaka
Tel : +81-6 – 6228 – 3801
||96 million yen
||Takaharu Nishimura (14th), President and CEO
|Number of Employees
||Manufacture and sales of sake “Sawanotsuru” and related business
||Sawanotsuru Foods Co., Ltd. Tel: +81-78 – 871 – 4087
Hyakumangoku Shuzo K.K.
Sawanotsuru Fudosan K.K.
5-1-2 Shinzaike Minami-machi, Nada-ku, Kobe 657-0864
TEL +81-78 - 881 - 1234
By train10 min. walk from Oishi station on the Hanshin Electric Railway Main Line